by Graziella L. Posted on November 17th, 2022 at 5:26 pm
During the 2022 World Cup in Qatar, the adidas brand is settling into a temporary space in Saint-Denis, the “home of football”, to celebrate the sport among fans and make it more inclusive with a range of activities.
despite the controversy surrounding FIFA World Cup in Qatarr, there is no shortage of entertainment around the event Paris and in Ile-de-France. brand adidas offer during the competition November 20 to December 18, 2022One momentary place Completely devoted to this collective sport,”home of football“. The purpose of this place is to bring together Football Fans at the same location, and to allow the residents of Greater Paris to share around the game.
the will of the brand, through its program “adidas Football Collectivemake football more accessible each one. Thus, this short-lived and unique space will offer entertainment for all visitors with exhibitions, re-broadcasts of some matches and meetings between creators and football supporters. The emblematic players of the sport will be highlighted in place, as well as some of the team jerseys created by the brand for the competition in Qatar, with engaging explanations.
On Saturday, 26 November, the Home of Football will be back from 2pm to 10pm for top matches between France and Denmark as well as Argentina and Mexico. Feather Program, meetings, mini-games, on-site matches! on 23 november they are Donation In favor of inclusion in the game, which will be highlighted.